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  • [Case Study] NYX Cosmetics: The New Retail

    [Case Study] NYX Cosmetics: The New Retail

    As online and offline shopping experiences converge, the bar for customer experience remains high. Rather than devaluing brick and mortar, brands that use digital methods to reshape the...

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  • [Case Study] New Era of Music Debuts at Starbucks with PlayNetwork and Spotify

    [Case Study] New Era of Music Debuts at Starbucks with PlayNetwork and Spotify

    Sharing a cup of coffee is a timeless human tradition. It’s where connections between people are formed and stories are told. Brands that have a good story to tell can make a strong connection...

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  • A New Way to Think About the "Media" in Media Buys

    A New Way to Think About the "Media" in Media Buys

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  • [Case Study] Church’s Chicken: Music Is the Voice We Share

    [Case Study] Church’s Chicken: Music Is the Voice We Share

    Church’s Chicken® loves the neighborhoods they serve. In addition to their hand-battered chicken and giveaways, Church’s® believes in the power of music to unite communities, connect people, and...

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  • PlayNetwork: Brand Strategy: The Industry is Changing0:43

    PlayNetwork: Brand Strategy: The Industry is Changing

    John Crooke, VP Brand Development, discusses how PlayNetwork can assist with your brand strategy.

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  • [Case Study] UNIQLO: An Immersive Sensory Experience

    [Case Study] UNIQLO: An Immersive Sensory Experience

    UNIQLO is a Japanese apparel company, with a very unique mission: enable people all over the world to experience the joy, happiness, and satisfaction of wearing truly great clothing. But their...

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  • The Changing Face of Retail – Five Ways Brands Can Keep Up

    The Changing Face of Retail – Five Ways Brands Can Keep Up

    For retailers, integrating the latest technology is not a choice, it is a necessity. While technology has presented many challenges for brands, it has also created many opportunities.  From the...

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  • [Case Study] Houlihan’s: Curating the H-List

    [Case Study] Houlihan’s: Curating the H-List

    Houlihan’s is a casual dining chain with a passion for music who came to PlayNetwork looking for an innovative way to distinguish themselves from their competition, and deepen customer engagement....

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  • Retail’s Evolution, One Movement at a Time

    Today, consumers’ desires are channel agnostic and developed from the knowledge and information that’s available across channels, a result of the omni-channel movement.  How do retail brands...

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  • [Case Study] Dick’s Last Resort: Original Branded Content and Social Media Integration

    [Case Study] Dick’s Last Resort: Original Branded Content and Social Media Integration

    Dick’s Last Resort is a bar and restaurant chain known for the unique dining experience they provide customers in their many locations. They came to PlayNetwork looking for new ways to communicate...

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  • How to Meet Omni-Channel Shopper’s Expectations

    A new study reveals that 63% consumers felt their in-store holiday shopping experience could have been improved.  More than half of those that want improvement said they’d consider using...

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