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PlayNetwork created “Origins Rocks Earth Month,” a celebration of Earth Month, as well as Origins' commitment to sustainability. The campaign featured a social media activation, original content devel
If you're looking for new ways to engage customers, check out how using entertainment media as a component of your greater media strategy can help with consumer engagement.
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From China to India and throughout Asia, millennial music fans are coming out of the woodwork. Home to nearly 60% of the global millennial population, this digitally empowered and socially...
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Pret A Manger opened the doors to their first sandwich shop with a mission to serve fresh, locally sourced food with fast friendly service. More than 30 years and 350 stores later, that simple...

PlayNetwork's Music Supervisors discuss why music can create magic between brands and their customers.

Algorithms are useful for many things. But automating any aspect of a brand voice is risky. Sure, it’s possible to pick a few representative artists and ask a program to deliver songs of the same...