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2:13PlayNetwork: Origins Rocks Earth Month
PlayNetwork created “Origins Rocks Earth Month,” a celebration of Earth Month, as well as Origins' commitment to sustainability. The campaign featured a social media activation, original content devel
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[Case Study] Vans: Music Off The Wall
From China to India and throughout Asia, millennial music fans are coming out of the woodwork. Home to nearly 60% of the global millennial population, this digitally empowered and socially...
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[Case Study] Pret a Manger: Global Scale, Local Sound
Pret A Manger opened the doors to their first sandwich shop with a mission to serve fresh, locally sourced food with fast friendly service. More than 30 years and 350 stores later, that simple...
Brands, Consumers and The Sound Between
How can brands connect with their customers? By activating the space in which they intersect. Learn how music can connect brands with their customers.
4:32PlayNetwork: The Art and Soul of Music Discovery
PlayNetwork's Music Supervisors discuss why music can create magic between brands and their customers.
Why Custom Curation is Essential for Brands
Algorithms are useful for many things. But automating any aspect of a brand voice is risky. Sure, it’s possible to pick a few representative artists and ask a program to deliver songs of the same...