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How Brands Use Music to Engage People
An Immersive Sensory Experience
John Crooke, VP Brand Development, discusses how PlayNetwork can assist with your brand strategy.
The New Retail
Today, consumers’ desires are channel agnostic and developed from the knowledge and information that’s available across channels, a result of the omni-channel movement.
Curating the H-List
For retailers, integrating the latest technology is not a choice, it is a necessity. While technology has presented many challenges for brands, it has also created many opportunities. From the...
Music Is the Voice We Share
A new era of music for Starbucks
A new study reveals that 63% consumers felt their in-store holiday shopping experience could have been improved. More than half of those that want improvement said they’d consider using...
Original Branded Content and Social Media Integration