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[Case Study] NYX Cosmetics: The New Retail
As online and offline shopping experiences converge, the bar for customer experience remains high. Rather than devaluing brick and mortar, brands that use digital methods to reshape the...
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[Case Study] New Era of Music Debuts at Starbucks with PlayNetwork and Spotify
Sharing a cup of coffee is a timeless human tradition. It’s where connections between people are formed and stories are told. Brands that have a good story to tell can make a strong connection...
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[Case Study] Church’s Chicken: Music Is the Voice We Share
Church’s Chicken® loves the neighborhoods they serve. In addition to their hand-battered chicken and giveaways, Church’s® believes in the power of music to unite communities, connect people, and...
0:43PlayNetwork: Brand Strategy: The Industry is Changing
John Crooke, VP Brand Development, discusses how PlayNetwork can assist with your brand strategy.
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[Case Study] UNIQLO: An Immersive Sensory Experience
UNIQLO is a Japanese apparel company, with a very unique mission: enable people all over the world to experience the joy, happiness, and satisfaction of wearing truly great clothing. But their...
The Changing Face of Retail – Five Ways Brands Can Keep Up
For retailers, integrating the latest technology is not a choice, it is a necessity. While technology has presented many challenges for brands, it has also created many opportunities. From the...
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[Case Study] Houlihan’s: Curating the H-List
Houlihan’s is a casual dining chain with a passion for music who came to PlayNetwork looking for an innovative way to distinguish themselves from their competition, and deepen customer engagement....
Retail’s Evolution, One Movement at a Time
Today, consumers’ desires are channel agnostic and developed from the knowledge and information that’s available across channels, a result of the omni-channel movement. How do retail brands...
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[Case Study] Dick’s Last Resort: Original Branded Content and Social Media Integration
Dick’s Last Resort is a bar and restaurant chain known for the unique dining experience they provide customers in their many locations. They came to PlayNetwork looking for new ways to communicate...
How to Meet Omni-Channel Shopper’s Expectations